We haven’t forgotten Valentine’s Day.

The market is going to hold a drawing for an Extra Special Valentines Basket.  $10 per entry or 5 entries for $40.

Winner will be drawn at noon on Saturday 2/9.  Prize must be picked up at either the Saturday 2/9 or Wednesday 2/13 market.      You do not have to be present to win.    Check at the information desk for details on the basket…but for sure chocolates from Gandolf’s Fine Chocolate

Chef Jennifer Una is back with her farmers market recipes.  This week:  the beet.



serves 6


2 T. coconut oil

1 yellow onion, medium chopped

½ tsp. caraway seeds

1 carrot, sliced

1 stalk celery, sliced

1 large yellow potato, medium diced

1 T. tomato paste

1 bunch red beets, scrubbed and peeled (4 medium)

1 qt. water

1 bay leaf


ground black pepper

1 tsp. apple cider vinegar

handful raw sauerkraut

sour cream, yogurt or crème fraiche

dill, chives or scallions for garnish


Heat oil in medium sized soup pot.  Add onion and seeds and sauté for a few minutes. Add carrot, celery and potato and sauté until soft. Add tomato paste and heat through. Add beets and water enough to cover by about ½”. Add bay leaf and bring pot to a boil.


Reduce heat, cover and simmer until all is tender. Turn off the heat and remove the bay leaf. Add big pinch of salt and a grind of pepper into the pot. Taste soup to adjust seasonings by adding salt, pepper, apple cider vinegar to taste.


Put a spoonful of sauerkraut in serving bowl and ladle soup over it.

Serve with a dollop of crème fraiche, yogurt or sour cream and a sprinkling of fresh herbs if desired.

This week’s vendor list:


Salmon Creek Mama Baretta


Williams Ranch Edgeworks


Weirauch Costeaux


Offerings of the Land GaGa


Middleton Farms Gandolf


Hectors Honey Full Circle


First Light Water Horse


DeSantis Hue de Laroque


Laguna Farm Bumble Bee


Orchard Hilltop Honey


Bohemian California Coops


Armstrong Francos


Berniers Raymonds Bakery


Min Hee Vicki Kemp


EGB Willow


Nature Spirits Varda Rose


Twin Peaks Dominique


St Rose Winery Royal Hare


Walnut Orchard Mi Fiesta


Branch & Brine Cathy Wayne


Pepper Ranch The Garden Wild


The Black Sheep Farm Good gal Delights


Two Rock Cheese Threads of Time


Owen Family Run Around Brew


Truths Dolls


Not Yer Momma


Green Grocer mateoGranados


Ultimate SouvlakiPenang Kitchen




















White beets New Family Farm Saturday market

AOL  did a  survey and beets came in 7th on the list of America’s most hated foods.  Liver was first.  There were no beets planted in the White House Kitchen Garden project.

But don’t count the beet out yet.  According to NPR, the beet is enjoying a renaissance:  ” Does all this constitute a beet renaissance? Irwin Goldman says, absolutely, yes. He breeds beets at the University of Wisconsin, where he’s a professor of horticulture. He has been waiting for this renaissance for years.

“I think it’s just wonderful to see because it’s just an incredibly fabulous vegetable that I think is totally under appreciated,” he says.

We have to give a big hurrah to the Hollywood Farmers Market for having a Beet Fesitival (recipes are great) and for using a Tom Robbins quote to promote the event.

~Beet Festival this Saturday~

Posted on: Jun. 13, 2012 | Category: General Info | Tags:

“The beet is the most intense of vegetables. The radish, admittedly, is more feverish, but the fire of the radish is a cold fire, the fire of discontent not of passion. Tomatoes are lusty enough, yet there runs through tomatoes an undercurrent of frivolity. Beets are deadly serious.

Slavic peoples get their physical characteristics from potatoes, their smoldering inquietude from radishes, their seriousness from beets.

The beet is the melancholy vegetable, the one most willing to suffer. You can’t squeeze blood out of a turnip…

The beet is the murderer returned to the scene of the crime. The beet is what happens when the cherry finishes with the carrot. The beet is the ancient ancestor of the autumn moon, bearded, buried, all but fossilized; the dark green sails of the grounded moon-boat stitched with veins of primordial plasma; the kite string that once connected the moon to the Earth now a muddy whisker drilling desperately for rubies.

The beet was Rasputin’s favorite vegetable. You could see it in his eyes.”

― Tom Robbins, Jitterbug Perfume

The only other festival was the Schrute Farms Beet Festival so we are glad to see The Hollywood Farmers Market give the beet it’s due.

For  beet haters – there is something in beets, geosim, and if you are sensitive to it –kind of like the cilantro haters are sensitive to something — you should join this group —Beet Haters Forum

Some of you may only think you hate beets —From Fine Cooking Think You Hate Beets Think Again or maybe you really do hate them but could learn to love them– Martha Stewart has a lesson for you!

There are beets all over the market and  every farmer has something different.  There are big beets, baby beets, orange beets, stripped beets and check out this picture — white beets – New Family Farm Saturday market.     Choice is what makes the farmers market so wonderful.  You can find the perfect beet for your special recipe.

If you are just starting out on a beet adventure.  Here’s some beet background.

You too can be a food trend setter -beets are hot for 2012.

Anyone who says they have the best beet recipe -period deserves a look.

Let’s get beets off the 10 most hated foods list — the beet deserves another chance.